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APL (Athletic Propulsion Labs®) at Seliga Shoes – Where Luxury Meets Performance

Step into the world of APL (Athletic Propulsion Labs®) at Seliga Shoes, where every shoe is crafted to push the boundaries of athletic performance and luxury. Founded by identical twins Adam and Ryan Goldston, APL has redefined athletic footwear with innovative technology and a sleek, high-fashion aesthetic. With roots in Los Angeles, APL combines the grit of athleticism with the refinement of luxury, making it a brand that excels at the intersection of performance and opulence.

Why APL Stands Out

APL's journey to becoming a leader in luxury performance footwear began with the introduction of the Concept 1 basketball shoe, featuring the revolutionary Load N' Launch® technology. This technology, designed to boost vertical leap, was so powerful that the NBA banned the shoe for providing an “undue competitive advantage.” This milestone highlights APL’s commitment to delivering high-performance shoes that make a tangible impact.

Key APL Technologies

  1. Load N' Launch® Technology: Boosts performance by enhancing vertical leap, setting APL apart from traditional footwear brands.
  2. Proprietary Design & Engineering: APL integrates forward-thinking engineering into each shoe, blending lightweight materials, responsive cushioning, and support to keep up with intense training demands.
  3. Luxurious Aesthetic: From minimalist, modern styles to bold, eye-catching designs, each pair embodies the spirit of sophistication and luxury, perfect for both athletic and casual wear.

APL’s Commitment to Innovation and Style

APL’s footwear transcends categories, designed for those who seek excellence in both form and function. Each APL style—whether for running, training, or lifestyle—boasts the highest standards of comfort, durability, and aesthetic appeal. The brand has made waves with its unique blend of cutting-edge technology and premium materials, forging impactful partnerships with industry leaders like American Airlines, F45, and Williams Racing Team to elevate the brand’s influence globally.

The APL Experience at Seliga Shoes

At Seliga Shoes, we proudly carry a diverse selection of APL styles for men and women, allowing you to experience APL’s luxury performance firsthand. Our collection caters to athletes, fashion enthusiasts, and anyone in pursuit of versatile footwear that delivers exceptional comfort and style. With our expert fitting services, we ensure that each APL shoe fits perfectly, allowing you to maximize performance with confidence.

  1. Running & Training Shoes: Engineered for speed, support, and impact absorption, APL’s running and training lines deliver everything needed for intense workouts or leisurely runs.
  2. Lifestyle & Casual Wear: Designed for everyday style without compromising on comfort, APL shoes bring the brand’s innovative edge to casual settings.
  3. Basketball & Performance Footwear: For the athlete who demands performance and style, APL basketball shoes like the Concept series showcase the brand’s groundbreaking Load N' Launch® technology.

Experience Luxury Performance in St. Louis

Explore APL at Seliga Shoes and discover what makes this brand a standout choice for luxury and high-performance footwear. With accolades that include honors from the White House and a spot on Forbes’ 30 Under 30 list, APL represents the pinnacle of athletic innovation. From training sessions to stylish urban outings, APL shoes are designed to enhance your experience and inspire you to reach new heights.

Why Shop APL at Seliga Shoes?

  • Personalized Fitting: Our knowledgeable staff will help you find the right APL style for your needs, ensuring optimal fit and support.
  • Community-Focused Service: As St. Louis’s family-owned shoe store for over a century, Seliga Shoes is dedicated to delivering exceptional products and service to our community.
  • Style and Performance: Whether you’re hitting the gym or running errands, APL offers versatile options that let you move effortlessly through your day with comfort and style.

Discover APL at Seliga Shoes

Embrace the world of APL at Seliga Shoes, where performance meets luxury. Visit us in St. Louis to explore APL’s most sought-after styles, and step into shoes that merge cutting-edge technology with timeless elegance.